Definition
To make publicly clear one's position with reference to a particular idea or philosophy, or what one can do.
To decide to do something.
To do something which creates a favourable impression.
To (decide to) play (especially to defend) in a determined manner.
Origins
Probably a reference to someone setting out a stall (“bench or table for the sale of merchandise; small open-fronted shop”) and publicly displaying the goods they intend to sell.
In Context
- "John has obviously set out his stall for the Green Party."
- "This interview is at RDG [the Rail Delivery Group]'s request: it wants to set out its stall for the most challenging of years ahead."
See Also
- hang out one's shingle
- set up shop
- whelk stall